「在大多數公司中,超過50%的銷售人員時間都花在贏得新客戶和發展現有客戶的事情上。More than 50% of sales person’s time in most companies is spent on things that have nothing to do with winning new customers and growing the ones you have.」-傑克·戴利(Jack Daly)
傑克·戴利是一位行政總裁教練,而且是幾本關於公司成長及銷售方面著作的作者:《超級銷售增長》(Hyper Sales Growth) 和《銷售手冊》(The Sales Playbook)就是他的作品。 傑克還完成了十二次三項鐵人比賽,他在五大洲的八個國家參加了95場馬拉鬆比賽,並於2012年參加了美國隊。
這一集,將會拆解一間公司如何實現高速增長的秘密。 準備好聽傑克談論怎樣才能造就出色的銷售人員以及如何建立合適的團隊。 聽到最後,了解如何在公司內部創造一種成功的文化。
Jack Daly is a CEO coach and author of several books on company growth and sales: Hyper Sales Growth and The Sales Playbook. Jack has also completed a dozen full Ironman triathlon races, he ran 95 marathons, in eight countries, on five continents, and Made team USA in 2012.
During this episode, you will understand the secret of how a company can achieve hypergrowth. Be prepared to hear Jack talking about what makes a great salesperson and how to build the right team. Listen to the end to learn how to create a winning culture inside The company.
鏈接Links:
傑克·戴利的書Books by Jack Daly:
超級銷售增長 Hyper Sales Growth
銷售手冊 The Sales Playbook
時間戳記Time Stamps::
01:40 – 傑克·戴利的介紹和背景
Jack Daly’s introduction and background
06:45 –「如果你的組織中沒有一個劇本,即意味著每個銷售人員都會按照自己的方式做事。」-傑克·戴利
「If you don’t have a playbook in your organization, by default, it means that every salesperson is doing it their own way.」 — Jack Daly
07:48 –是什麼造就一個成功的銷售員?
What makes a successful salesperson?
08:37 –「在大多數公司中,超過50%的銷售人員時間都花在贏得新客戶和發展現有客戶的事情上。」-傑克·戴利
「More than 50% of sales person’s time in most companies is spent on things that have nothing to do with winning new customers and growing the ones you have.」 — Jack Daly
10:26 –您應該僱用經驗豐富的銷售人員還是自己發展?
Should you hire an experienced salesperson or grow your own?
11:26 –「最大的錯誤是聘請最好的銷售人員,並任命他為銷售經理/銷售教練,通常很少起作用。」傑克·戴利
「The biggest mistake is to take the best salesperson and make him a sales manager/sales coach. It rarely works」 – Jack Daly
13:54 –當公司成長時,持有者應否捨棄銷售人員的職務,而專注於管理公司?When a company grows, should the owner step down a salesperson and focus on managing the company?
16:28 –當最熱銷的產品不想遵循新的結構時該怎麼辦
What to do when top sales stuff doesn’t want to follow a new structure
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